Course Description
Are you looking for an advanced digital marketing course that works for the local market in Cambodia? You come to the right place. Why is our The Complete Advanced Digital Marketing Course right for you? Well, the most digital courses that you could be found out there on the internet are mostly general marketing tactics and strategies that slide relevant to the Cambodia local market which taught by foreigner who not really know well about how social media or digital marketing really work in Cambodia; Therefore, you will waste a lot of time and money in taking those courses.
To run a successful business in Cambodia requires you to learn the practical digital marketing strategy and have skills to utilize the strategy. To be able to do that you need to learn about digital marketing from a local digital marketing expert.
Why not take the digital marketing course that instructs by a local digital marketing expert?
Learn Digital Marketing and Become an Expert with Only One Course! With blueprints and practical steps, you can follow – this is the best place to learn and master Digital Marketing! YOU will Learn Here, you will gain actionable and practical knowledge and skills, that you can use immediately. Within this course, we will cover on How to Optimize website or landing page, Email Marketing Tactics, and Tricks, Copywriting that Works, SEO (Search Engine Optimization), YouTube Marketing Strategy, Facebook Marketing, Google Ads, Facebook Ads, Instagram Marketing, LinkedIn Marketing, Content Marketing, and Social Media Management.
At Activerify, we teach you only the digital marketing that really works and can increase your digital marketing campaign conversions. Contact us now: support@activerify.com
What you’ll learn
- You will get actionable skills for a new career in Digital Marketing
- Build and Grow Your online business from scratch
- Grow Your Personal Brand to Become an Influencer, YouTube Star, Instafamous on Instagram, Blogger, etc.
- How to optimize a website to convert sales
- Use SEO to get organic traffic to Your site
- Use Email Marketing to sell and promote your products
- Use Social Media to promote your brand
- Learn, Understand and Create Digital Marketing Strategies
Who this course is for:
- Anyone who wants a high-paying job in Digital Marketing
- Entrepreneurs and Business-owners who want to promote their Brand or Products online
- Bloggers, YouTubers, Instagrammers, Influencers
- Entrepreneurs looking to make sales online
- Anyone looking to use Digital Marketing, Social Media Marketing, Content Marketing to grow their business
- Anyone looking to Make Money Online
- Anyone who wants to learn Digital Marketing
Requirements
- No experience or audience required
- Should be ready to Take Action!
Course Curriculum
Section 1: Introduction
- Course Overview
- FAQ’s
- 5 Best Digital Marketing Tools
Section 2: Market Research
- Market Research Intro
- How to Find a Hungry-to-Buy Audience with 3 Simple Questions
- How to Get Responses to Your Survey
- How to Analyse Your Survey Results
- How to Get Valuable Feedback Without Sending a Survey
- Market Research – Assignment
Section 3: Make a Website: Landing Page Optimisation
- Define Landing Page Optimisation
- What is a Landing Page?
- Elements of a Landing Page
- Using Landing Pages
- Benefits of Landing Pages
- Landing Page Optimisation Tools
- Work with Colours
- Use Scarcity Techniques
- Work on Call-to-Action Buttons
- Add Contact Information
- Add Testimonials
- Optimize Landing Page for SEO
- Keyword Research
- On-Page Optimisation
- Blogging
- Call To Action
- Drive Traffic to Page
- Mobile Incompatible Landing Pages
- Slow Page Load Speed
Section 4: Email Marketing
- Why Market Your Business with Email?
- How to Create a Free Mailchimp Account
- How to verify email address whether it works o not
- Create an Email Campaign with Mailchimp
- Write Email Subject Lines That Get Opened
- Email Marketing Analytics
- Assignment – Email Marketing
Section 5: Copywriting
- What is Copywriting?
- The “AIDA” Formula
- 11 Tips for Writing Magnetic Headlines
- How to Flip Features Into Benefits
- 5 Tips to Create an Irresistible Call to Action (CTA)
- How to Write Like Your Customers Talk
- Assignment – Copywriting
Section 6: Search Engine Optimization (SEO)
- Introduction to SEO
- An Overview of SEO
- 5 SEO Metrics to Measure SEO Performance
- How to SEO Optimise Your Homepage
- How to Verify Your Website in The Google Search Console
- How to Improve Website Performance & Speed
- How to Take the Google Mobile-Friendly Test
- How to Do Keyword Research: Steps & Strategy
- How to Quickly Brainstorm 1000’s of Keyword Ideas
- How to Narrow Down Your Keyword List
- How to Assess Keyword Competition & Choose Target Keywords
- How to Write Title Tags Search Engines Love
- How to Appear in the Google Image Search Results
- Copy Optimization: Headings Tags, Outgoing & Internal Links etc.
- The Types of Backlinks That Really Matter and How to Get Them
- How to Create Content That Generates Links & Social Shares on Autopilot
- Local SEO: How to Rank Your Local Business in Google
- Assignment – SEO
Section 7: YouTube Marketing
- YouTube Marketing Overview
- YouTube Marketing Strategy
- How to Find Video Ideas with Competitor Analysis
- How to Find Video Ideas with Keyword Research
- YouTube Account Setup
- YouTube Account Optimisation
- YouTube Banner
- YouTube Channel Tags
- YouTube SEO
- Enable Custom Thumbnails
- YouTube Thumbnails
- New YouTube Cards External Link Requirements
- YouTube Comments
- Manage Multiple YouTube Accounts
- YouTube Monetisation
- New Monetisation Requirements YouTube
- YouTube VidIQ (Free Tool)
- YouTube – Increase Subscribers by 400%
- YouTube Ads
- YouTube Analytics
- Assignment – YouTube Marketing
Section 8: Facebook Marketing
- Why Market Your Business on Facebook?
- Facebook Page Setup
- Facebook Icon
- Facebook Cover Image
- Facebook Page Description
- Facebook – What to Post?
- 8 Tactics To Get Your First Page Likes
- Secret Way to Boost Page Likes
- Facebook Competitions / Contests
- Facebook Groups
- Facebook Live
- Manage Multiple Facebook Pages
- Facebook Comments & Reviews
- Facebook Insights
- Solved: What’s the difference between like/follows, fans/followers?
- Assignment – Facebook Marketing
Section 11: Google AdWords / Ads
- Why Market Your Business with Google Ads?
- How Google Ads Works
- Analyze Your PPC Competition
- Google Ads Account Setup
- Select the Right Campaign Type
- Determine Bids & Budgets
- Target Your Audience
- Advanced Campaign Settings
- Choose Profitable Keywords
- Write Ads That Grab Attention
- Assignment – Google Ads
Section 12: Instagram Marketing
- Instagram Business Account Setup
- Follow These Instagram Accounts
- Instagram Profile Image
- Instagram Bio
- Instagram Content Creation
- Instagram Reposting
- Instagram Followers Hack
- Instagram Hashtags
- Instagram Stories
- Instagram @Mention Influencers
- Instagram Spam
- Instagram Analytics
- Shopping on Instagram (New Feature)
- Next Steps
Section 13: LinkedIn Marketing
- Linkedin Account Setup & Optimisation
- Linkedin Connections Hack
- Linkedin InMail Hack
- Linkedin Viral Posts
- Linkedin Blog Traffic
- Linkedin Groups
- Linkedin Company Page Setup
Section 14: Facebook Ads
- 7 Keys to Facebook Advertising Success
- Facebook Success Stories
- How to Set Up An Advertising Account
- Boost Posts vs. Ads Create Tool vs. Power Editor
- Key Ad Policies (Facebook & Instagram)
- Facebook Ad Structure
- Create Your First Ad – Choose a Campaign Objective
- Targeting by Location & Demographics
- Targeting By Interests
- Targeting By Behaviours & Connection
- Ad Placements
- Budgets
- Ad Creative
- Tips to Write a Winning Ad
- Key Advertising Terms
- Ad Reporting
- Facebook Pixel
- How to Install the Facebook Pixel for Apps
- Website Custom Audiences
- Email List Custom Audience
- Page Engagement Custom Audiences
- Video Views Custom Audience
- Lookalike Audiences
- Page Likes With Custom Audiences
- Video Ads
- Lead Ads
- Instagram Ads
- Local Awareness Ads
- Event Response Ads
- Easy Split Testing with Power Editor
- Business Manager
- Solved: Do I need to use Business Manager?
- Business Manager – Roles & Permissions
- How to Start a Facebook Ads Business
Section 15: Content Marketing
- How to Write Content Marketing That Converts Sales
- Where to Post Content Marketing
Section 16: Social Media Management
- Social Media Marketing Automation Tools
- How to automate social media posts across social media platforms
- How to create content for social media with having video edition skill
- How to find free images for social media
Section 17: Conclusion
- You’ve Done It! …12 Key Takeaways from This Course
- How to Get Your Certificate of Completion
Registration and Fees
- $1200/person
- Register 5 People Free 1 Person
- Register 8 People Free 2 Person
Registration Info:
- Activerify – Digital Marketing Agency
- Address: I19, Sothearos, Phnom Penh, Cambodia
- Tel: +855(0) 88 6000 321 / +855(0) 16 600 321
- Email: support@activerify.com
This course is conducted every Saturday in Phnom Phnom, Cambodia. We conduct this course both online and offline to best suit all your schedules.
To enroll in this course, please contact us: +855(0)16 600 321 or email to support@activerify.com